I used to watch Apple’s product events with eager anticipation. But when I watched the most recent one, I was disappointed. I’m a serious Machead. But if I’m honest, I think they’re losing their mojo. It’s a cautionary tale, one that Steve Jobs actually warned about. Using IBM and Xerox as examples, Jobs explained the […]
Why Customer Service is the New Marketing
If you make a stellar product but don’t provide stellar customer service, guess what you won’t have? Very many customers. If you’re looking for a competitive advantage in business, customer service is the answer. Why? It’s like investing in both customer loyalty and your promotional budget at the same time. Customer service is the new […]
What Programs Do You Launch When Your Computer Boots Up?
What programs do you automatically run when you startup your computer? In this post, I share my favorites—eighteen in all.
Five Leadership Lessons from Steve Jobs
Beyond his cultural and technological contributions, the legacy of Steve Jobs offers up five leadership lessons. In this guest post, Tor Constantino explains.
My Dream iPad Book Application
I was blown away by the iPad demo video. The hardware and the operating system are impressive. However, when I watched Steve Jobs’ full presentation and demo, I felt that the iBooks application, while beautiful, was missing some key features.
It’s the Product, Stupid
I have argued for years that, “It’s the product, Stupid.” The secret to success in any business is to deliver a great, compelling product. No amount of marketing savvy, salesmanship, or operational excellence can overcome a weak product.