Publishing

Personal Development December 9, 2019

7 Ways Successful Creatives Think Differently than Unsuccessful Ones

I have worked with authors for more than three decades. Based on my observations, here are 7 characteristics that separate the highly successful ones from the[...]

Michael Hyatt

Publishing May 22, 2017

How Reading Old Books Gives Us New Perspective

If we must choose between old books and new ones, we should always select an old one. C.S. Lewis provides three reasons[...]

Michael Hyatt

Publishing July 28, 2015

What You Need to Negotiate a Fantastic Book Deal

Let’s say you’ve always wanted to write a book. What would you do if a publisher made you an offer today? What if a deal was waiting in your inbox right[...]

Michael Hyatt

Publishing July 16, 2015

Do You Have a Book inside You? Don’t Miss My Free New Video Series

Eighty percent of people think they have a book inside them. I bet you’re one. But the idea of getting published can feel overwhelming. Where do you even[...]

Michael Hyatt

Publishing July 28, 2014

What the Success of Bibliotheca Tells Us About the Future of Publishing

I'm not sure if you noticed, but something amazing just happened in the world of publishing. And I think it's a sign we all could benefit from noticing. When[...]

Michael Hyatt

Publishing March 8, 2013

3 Ways to Make Your Products Remarkable

At the Launch Conference a few months ago, I had the opportunity to sit down with New York Times bestselling author, Lysa TerKeurst and interview her about her[...]

Michael Hyatt

Publishing September 19, 2012

Should Books Be Priced According to Their Length?

I have read long books that were worthless and short books that were invaluable. That’s why I don’t believe books should be priced according to[...]

Michael Hyatt

Publishing February 16, 2012

7 Steps to Launching Your Next Big Project

Launching anything new is tough. But the challenges are predictable. Here's how to take them on one at a time and[...]

Michael Hyatt

Publishing November 18, 2011

Forget the Royalties—Just Give Your Book Away

Most authors focus on generating royalties from their book sales. In this guest post from Dan Miller he explains why it is better to focus on generating[...]

DanMiller

Publishing September 21, 2011

How to Use Free to Drive Your Marketing Strategy

In the last decade, we have witnessed the “free revolution.” While this might not be a viable business model, it can be a brilliant marketing[...]

Michael Hyatt

Publishing September 19, 2011

The First Step You Must Take to Get Your Book Published

If you want to get a book published, you must start by creating a formal book proposal. Here are three reasons why and how you can get[...]

Michael Hyatt

Publishing September 14, 2011

How to Secure Raving Endorsements for Your Product or Service

If you are going to succeed as a creative, you must secure third-party endorsements for you products. Here is a step-by-step plan for getting the endorsements[...]

Michael Hyatt

Publishing September 11, 2011

Why You Can’t Succeed as a Creative Without a Team

As a creative—author, speaker, recording artist—you need a team. You can’t go it alone. You may have to start small, but you have to enroll[...]

Michael Hyatt

Guest Post July 15, 2011

5 Steps to Building a Platform When You Hate Selling Yourself

You know you need to build a platform, but the thought of self-promotion makes your toenails curl. If so, you're not alone. In this guest post by Robin[...]

RobinSullivan

Publishing June 23, 2011

What Every Author Should Know About Radio and Television Interviews

If you are a published author—or plan to be one—you will inevitably be asked to appear on a radio, television, or Internet show to talk about your[...]

Michael Hyatt

Publishing October 22, 2010

How Publishers Are Using Book Trailers to Sell Books

Publishers are increasingly using “book trailers” to raise awareness for their books. We are certainly using them here at Thomas Nelson. For some projects,[...]

Michael Hyatt

Publishing September 2, 2010

Why Public Speaking Is So Important for Authors

If you are an author—or want to become one—you need to seriously consider ramping up your speaking career. This is particularly important for non-fiction[...]

Michael Hyatt

Publishing August 12, 2010

In Defense of Self-Help Books

I once heard a person say in a disdainful tone, “I don’t read ‘self-help’ books.” With this seemingly innocuous verdict, he[...]

Michael Hyatt

Publishing May 12, 2010

In Defense of Books

Despite what many pundits are saying today, reading is not dead. Nor are books. Certainly, big changes are underway, especially in the way books are delivered[...]

Michael Hyatt

Publishing February 8, 2010

My Dream iPad Book Application

I was blown away by the iPad demo video. The hardware and the operating system are impressive. However, when I watched Steve Jobs’ full presentation and[...]

Michael Hyatt

Publishing April 29, 2009

How Can You Get Published If You Don’t Have a Platform?

I received an email yesterday from a young lady who wanted to write a book. She complained that neither publishers nor agents would give her a chance.[...]

Michael Hyatt

Publishing December 15, 2008

Book Marketing 101: What Works and What Doesn’t

This is the beginning of a series of posts I am calling, “Book Marketing 101: What Works and What Doesn’t." I have wanted to write this series for a long[...]

Michael Hyatt

Platform November 10, 2008

7 Ways to Build Your Author Brand Online

From my point of view, there are seven things that are important in building an online brand, particularly if you are an[...]

Michael Hyatt

Publishing November 7, 2008

Book Review Friday: Tribes by Seth Godin

But Tribes represents a subtle shift in focus. It is a book about a profound change that is taking place in marketing. While leadership and marketing are both[...]

Michael Hyatt

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Publishing

7 Ways Successful Creatives Think Differently than Unsuccessful Ones

How Reading Old Books Gives Us New Perspective

What You Need to Negotiate a Fantastic Book Deal

Do You Have a Book inside You? Don’t Miss My Free New Video Series

What the Success of Bibliotheca Tells Us About the Future of Publishing

3 Ways to Make Your Products Remarkable

Should Books Be Priced According to Their Length?

7 Steps to Launching Your Next Big Project

Forget the Royalties—Just Give Your Book Away

How to Use Free to Drive Your Marketing Strategy

The First Step You Must Take to Get Your Book Published

How to Secure Raving Endorsements for Your Product or Service

Why You Can’t Succeed as a Creative Without a Team

5 Steps to Building a Platform When You Hate Selling Yourself

What Every Author Should Know About Radio and Television Interviews

How Publishers Are Using Book Trailers to Sell Books

Why Public Speaking Is So Important for Authors

In Defense of Self-Help Books

In Defense of Books

My Dream iPad Book Application

How Can You Get Published If You Don’t Have a Platform?

Book Marketing 101: What Works and What Doesn’t

7 Ways to Build Your Author Brand Online

Book Review Friday: Tribes by Seth Godin