How to Attract Top Talent

Whether you own your own business or work for a large company, the hiring process is one that causes stress across the board. Many of my clients worry that they won’t be able to find the best person for the job. Someone who not only has the skills that the job requires, but an employee who will be highly engaged and a good fit within the company culture. So how can you go about finding the right person for the job? 

According to Workonic, more than 73 precent of the candidates today are only passively seeking a job, and over 86 percent of the employees that are perfect for a position in the company are recruited by other employers. 

If 86 percent of the employees that are perfect for your position are being recruited by someone else, you can’t afford to overlook the fact that you’ve got to sell why you would be a great employer. If you don’t, the top talent will go work for someone else. 

So, how do you go about ensuring that you are attracting top talent? Here are three strategies to help ensure that your team or small business is attracting the best employee possible for your organization. 

  1. Build your company’s reputation. Potential hires consider more than just salary when applying for a job. This means your organization needs to stand out from its competition in a variety of ways. 

Vision. You’ve got to invest in taking the time to create a clear and compelling vision for your company. This will be the foundation that your company or team is built around, and it is a top selling point to potential hires.

Benefits Today’s top talent is going to be looking for a company that offers competitive time off, flexible schedules, and the opportunity to work remotely. These benefits show candidates that you care about them as an individual and seek to provide a team culture that will enable them to have a healthy, maintainable work-life balance. 

Check out the benefits we offer full-time employees at Michael Hyatt & Co. 

Company Culture. Reputation matters. It’s as simple as that. Companies that are able to retain employees and are known to be excellent organizations to work for find it easier to attract top talent. 

In fact, 89 percent of workers at companies that support employee wellbeing are more likely to recommend their company as a good place to work according to the American Psychological Association. This is key. You want your employees to talk about how much they love working for you. Engagement and employee retention are key selling factors that will attract new hires.

Career Development. The top talent in today’s workforce is one that wants to have the opportunity for advancement. According to a study by Gallup, 45 percent of Millennials say a job that accelerates their professional or career development is “very important” to them. You can use this fact to help attract the best employees by showing you have a path for growth within the organization.

2.  Match an individual’s passion with their work. According to Jobvite, 32 percent of workers said they would agree to a 10-percent reduction in salary if they cared about their job strongly enough. 

People want to connect their work with something bigger than a paycheck. Why? When you are doing work that you believe in, work that brings you purpose, the value of that stands out. During the hiring process, clearly explain what the organization does and how they can be a part of that contribution in the world.

3.  Increase the size of the candidate pool. It’s worth it. Trust me. The more candidates you consider, the better the chances are you will find the one that will be an incredible fit for the job. I encourage you to go all out when it comes to hiring. Reach out to friends, family, coworkers, former colleagues. Recruiters, online platforms, and social media are other great ways to get the word out about the position. 

I also recommend taking the approach that you are always hiring. Even if you don’t have an opening at that moment, the best HR recruiters will tell you that it pays to be continually networking and forming relationships with potential candidates. 

The top talent is out there. Don’t settle for good enough when hiring. Your team deserves the best, and it will pay off to invest the time to find the right employee now.


Last modified on October 10th, 2022 at 10:30 am

Disclosure of Material Connection: Some of the links in the post above are “affiliate links.” This means if you click on the link and purchase the item, we will receive an affiliate commission. Regardless, we only recommend products or services we use and believe will add value to our readers. We are disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.

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